While physical retail stores continue to see more customers as the summer days roll on, online retail continues to dominate most of the shopping done today. This propensity to shop online has created an impact in the industry like no other. Whether it be the numerous customers shopping online for a safer experience throughout the pandemic’s toughest moments, or just for the convenience of not having to visit the physical store; it’s hard to deny the value of online shopping. However, some would argue that these customers aren’t getting the full experience, but the truth is, the functionality offered through online shopping has extended its depth as well. The challenge that many of these aforementioned businesses face is that they’re competing against Amazon. There is no company that has had a larger impact on the way that businesses view the e-commerce space. Amazon’s marketplace offers customers twelve million different products from a wide range of suppliers. This sort of reach is felt by smaller online retailers at a huge scale. Largely in part due to the expectations that a giant like Amazon sets forth on the rest of the industry. One of the primary expectations that Amazon has given way to for customers is accelerated shipping options. Shipping options from Amazon are much more robust than what other online retailers are capable of offering. With nearly 90% of shoppers reporting that their Amazon shopping experience makes them expect similar shipping times from other online retailers, it can be a real challenge to keep up. This is why it’s so important for smaller retailers to remain dynamic and find additional ways to improve their customers’ experiences without the need for accelerated shipping times. To learn more about the ways in which smaller online retailers are doing so, please read on to the resource supported alongside this post.
The Importance Of Shipment Tracking presented by Westfalia Technologies, a warehouse automation company
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